Arland Communications

Motorola Portable Power Generator

Motorola Portable Power Generator

 
Screen Shot 2019-07-10 at 4.20.28 PM.png

Project Overview

Our creative and communications team provided video content for the Motorola MT060 Portable Power Generator product launch in June of 2019. We delivered a promotional 60 second cut for multiple web and mobile platforms.

After developing the initial concept to highlight the product’s main uses and scenarios, we also provided location scouting, talent sourcing, and production design to streamline the production process.

This project was shot over a day and a half at four locations to capture five scenes highlighting product use cases.


The Concept

The commercial was based on this rough storyboard.

 
 
 
 
 

The Production

Photo%252BMay%252B13%25252C%252B8%252B44%252B06%252BAM.jpg
Photo May 13, 5 04 54 PM.jpg
Photo May 13, 5 04 02 PM.jpg
IMG_4592.jpg
Photo May 13, 8 29 57 AM.jpg
Photo May 13, 9 21 54 AM.jpg
Photo May 13, 4 57 12 PM.jpg
Photo May 13, 15 05 37.jpg
 

The Final Product

 
 
 
 
 

Our Content In Use

 
Screen Shot 2019-07-09 at 1.51.01 PM.png
 
 
Screen%2BShot%2B2019-07-09%2Bat%2B1.56.25%2BPM.jpg
 

 

Like what you see?
Let's start the conversation:

joshua@arlandcom.com
(317) 840-1853